9 Quick Tips for Generating a Successful Business Idea

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Ready to take the leap into entrepreneurship, but need some help generating a business idea? We’ve got you covered!

Woohoo! You’ve decided to take the plunge into business ownership. But what should you do?

The first step is generating a great idea for your small business! On this page, we’ve got tons of tips and resources to help you find the business that’s just right for you.

Disclosure: Our website participates in various affiliate marketing programs, which means we may earn a commission on purchases made through our affiliate links. We only promote products and services that we believe offer value to small business owners. Just as a quick reminder, the following information is not legal advice. Be sure to speak with a local attorney before making any legal decisions.

Inspiration for Generating a Business Idea

If you’re ready to hit the ground running and just need a little inspiration for generating a business idea, we’ve got tons of suggestions for you. Below are some potential business ideas:

Small Business Ideas for Women

As a woman, you can do anything a man can do. But there might be some businesses where a woman’s touch is particularly useful. Here are some of the best small business ideas for women:

  • Photographer
  • Interior Designer
  • Yoga or Fitness Instructor
  • Jewelry Designer or Creator
  • Stylist
  • Personal Chef
  • Esthetician – beauty treatments
  • Make-up Artist
  • Wedding Planner
  • Voice Actress
  • Virtual Assistant

If you want more ideas, check out these articles:

46 Great Business Ideas for Women Entrepreneurs

50 Business Ideas for Women – Nerd Wallet

20 Business Ideas for Women – Small Business Trends

75 Profitable Business Ideas for Women

The 16 Best Business Ideas for Women

16+ Best Business Ideas for Women at Home

27 Perfect Small Business Ideas For Women ($1,000/ Month)

Small Business Ideas for Teenagers

Are you a teenager looking to start your own business? There are plenty of great small business opportunities where young people can get started. Here are some ideas:

  • Pet Services – walking, grooming, sitting
  • Freelance Writer
  • Web Designer or Developer
  • YouTube Influencer
  • Social Media Manager
  • Tutoring
  • Graphic Design
  • Selling homemade crafts
  • Lawn care
  • Music lessons

If you want more ideas, check out these articles:

11 Small Business Ideas for Teens in 2023 (Bonus Quiz)

28 Business Ideas for Teens – NerdWallet

20 Business Ideas for Teens in 2023

50 Good Business Ideas For Teens And Young Entrepreneurs

Best Small Business Ideas For Teenagers And How To Start One

Hot New Business Ideas

Does the idea of a trendy, cutting-edge business excite you? If so, here are some of the hottest new business ideas to explore:

  • E-commerce stores
  • Product Flipping
  • SEO Consulting
  • Food Waste Reduction
  • Affiliate Marketer
  • Plant-Based Food
  • Pet Products
  • Property Management
  • Ghostwriting

If you want more ideas, check out these articles:

Best Businesses to Start in 2023: An Epic List

26 Best Small Business Ideas to Start in 2023 – Shopify

26 Great Business Ideas to Start in 2023

30 Unique Small Business Ideas to Try in 2023

Top 30 Small Business Ideas for 2023 [Updated

50+ Profitable Small Business Ideas For 2023 – LinkedIn

 
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Franchise Business Ideas

Want to keep the risk low and the profits high? Franchising might be your perfect opportunity. Here are some great ideas for franchises:

  • Fast Food Restaurants
  • Cleaning Services
  • Fitness Centers
  • Financial Services
  • Educational Programs
  • Tax Preparation Service
  • Mail-Order Businesses
  • Coffee Shops
  • Auto and Home Care
  • Health Care Services

If you want more ideas, check out these articles:

The 42 Best Franchise Opportunities to Buy & Own in 2022

30 Great Franchise Business Ideas – Neil Patel

Franchise Direct: The Best Franchise Opportunities

The 15 Best Franchise Opportunities of 2022 – NerdWallet

Top 200 Franchises

10 low-cost franchises you can start with $15,000 or less

25 Top Franchises to Own in 2023 – Fast Capital 360

Small Investment Business Ideas

If you don’t have a lot of money to invest in your business, here are some small investment ideas:

  • Dropshipping Business
  • Virtual Assistant Services
  • Freelance Writing
  • Online Tutoring
  • Social Media Consultant
  • eBook Publishing
  • App Developer
  • Blogger
  • Affiliate Marketer
  • Event Planner

If you want more ideas, check out these articles:

200+ Small Business Ideas with Low Investment

25 Low-Cost Business Ideas

Top 87 Best Low Investment Business Ideas With High Profits

Start a business: 22 low-cost business ideas

63 Businesses You Can Start With $10,000

13 Low-Investment Small Business Ideas

20 Cheap Businesses to Start With $500 or Less

16 Best Small Business Ideas You Can Start With Little Money

Best Business Ideas for Students

You don’t have to wait until you finish school to get your dream business up and running. Here are some business ideas that are perfect for students to start:

  • Virtual Assistant
  • Social Media Manager
  • Youtube Influencer
  • Freelance Writing
  • Graphics Design
  • Tutoring
  • Selling Crafts and Supplies Online
  • Event Planning Services
  • Resume Writing Services
  • Blogger or Podcast Host
  • SEO Consulting
  • Photo Editing Services

If you want more ideas, check out these articles:

13 Business Ideas for College Students in 2023

53 small business ideas to start at university

The Best 36 Business Ideas for Students in 2023

43 Best Startup Ideas for Students

18 Business Ideas for College Students

Top 20 Small Business Ideas for Students in 2023

Top 30 Business Ideas for Students with No Investment

Best 65 Profitable Student Business Ideas in 2023

Person holding a pen using a laptop. Text says: 9 Quick Tips for Generating a Successful Business Idea

Key Components of a Good Business Idea

Hopefully, the small business ideas above have gotten your creative juices flowing and you’ve found some business ideas that appeal to you. Or maybe, you have a few business ideas of your own. If so, here are some key components to consider when generating a business idea:

Clear need for a service or product

The number one thing that every good business idea has is a clear need for the product or service. Before you go investing all your time and money into a business, you want to make sure that you’ll have steady customers once you get it up and running.

For example, starting a newspaper business right now would be a pretty bad idea. With so many people getting all their news online these days, you’re not going to have a lot of demand for your product.

Whereas starting an eCommerce store when more and more people are shopping online you would have a much higher chance of success.

Possibilities for growth

The next key component of a good business idea is that it has possibilities for growth. You don’t want to start a business that doesn’t have the capacity to grow and scale one day.

For example, if you’re starting a consulting business and you’re the sole consultant, you’re going to be limited by the amount of time you can consult each day. Plus, the business hinges completely on you, so if you get sick or have to take a break, the business will suffer.

In contrast, if you start a cleaning business where you can hire other cleaners and scale up, you have the potential to build a business that can grow and expand.

Enthusiasm

The last thing you want to look for when generating a business idea is enthusiasm. You don’t want to start a business that bores you, or worse yet, one that you dread working on every day.

Instead, look for something that excites and motivates you. That way, when times get tough (and they will), you’ll have the enthusiasm to power through it and keep going until things improve.

person completing a lightbulb puzzle

9 Tips for Generating a Business Idea

Now that you know what to look for when generating a business idea, here are tips and ideas to help get the ideas flowing:

1.) Ask around

The first thing you want to do is start asking around. Ask your friends, your family, your grandma, Joe from the office who likes to talk a lot, and on social media. Ask everyone!

You never know who might have a good idea. Your cousin might know a friend who started a mechanic shop that is thriving.

Or your coworker might have a brother who started selling real estate and was able to quit their day job.

And not only will you find some good business ideas and suggestions, you’ll probably hear about the ones you should avoid as well. People love to share bad news as much as good, so you’re likely to hear about plenty of business ideas that flopped and why.

All of this is valuable research that will help you make the right choice when coming up with your own business idea.

2.) Solve everyday problems

Another great way to generate a business idea is to think about all the everyday problems you, your friends, and your family encounter. Then find a good way to solve it.

It could be something as simple as a better way to organize your closet or something more complex like creating an app that helps people find a new job.

Think about what would make life easier for you and those around you and come up with a way to make it happen. A good way to practice this would be to keep a pain point journal.

Whenever something comes up or you hear someone complaining about something, write it down. Then review your journal regularly and see if you can come up with some solutions.

You never know, it might just be the basis for your next million-dollar business!

 
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3.) What tasks could you make easier?

While looking at pain points and problems you can solve, take a look around at everyday things that you could make easier. Maybe it’s an app that helps people store and organize all their digital photos or a website that helps people learn how to knit.

Think about the everyday tasks you do or things you find difficult, and think about ways to make them easier. If you can come up with some good solutions, chances are other people will find them useful too and you could have a good business idea.

4.) Expand on your hobbies

One of the best places to look when generating a business idea is the things that you already enjoy doing. If it’s something that you like doing in your free time, then you already know that the enthusiasm component of your business is already taken care of.

Think about what you like to do in your spare time and try to look at it from a business perspective. What are some needs of people who also enjoy this hobby? How could you leverage your knowledge or skills to create an income opportunity?

Could you reproduce what you’re doing for others? Could you teach others how to do it? Can you create a product or service that builds upon what you’re already doing?

These are all questions to ask when generating business ideas from your hobbies. Taking something that you enjoy and turning it into a money-making venture is one of the best ways to start a business.

5.) What are you already good at?

If the idea of turning a hobby into a business doesn’t appeal, you could always just look at what you’re already good at. Are you a natural salesperson? Do you excel at teaching others?

Does writing, organization, or finances come easily to you? These are all things that you could easily turn into a thriving business.

Think about what skills and talents you have, then think of how these could be put to good use. You could teach others how to do what you’re good at, or create products or services related to it.

By exploring your current skills and talents, you’ll be well on your way to generating a successful business idea.

6.) Improve existing products or services

Another great way to generate a good business idea is to simply improve existing products or services. You don’t always have to recreate the wheel or a new product. Sometimes you just need to design it a little better.

Some possible ideas could be:

  • A better delivery process – could you find a way to make it easier for customers to get their orders?
  • A better customer service platform – create a more efficient and reliable system for helping customers with questions and concerns.
  • A better location – could you set up shop in a better area that would make it easier for customers to access certain products or services?
  • A better customer experience – could you come up with a way to make the entire customer experience smoother and more enjoyable?
  • A cheaper product or service – could you create a similar product or service at a lower cost?

By improving existing products and services, you can create something that offers more value than what is currently out there.

7.) Travel

For the more adventurous entrepreneurs, traveling can be a great way to generate new business ideas. Seeing how people in different countries or parts of the world live their lives and do business can open up your eyes to many possibilities that you may not have thought of before.

You might find a need for something that doesn’t exist yet or you could come up with ways to improve existing products or services. Either way, traveling can be an incredible source of inspiration for generating new ideas.

 
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8.) Be curious

Another good tip for generating a business idea is to just be curious. Pay attention to what people around you are talking about, and always ask questions.

What do other people need or want? What problems are they facing? Are there any solutions that don’t already exist?

What businesses are doing well in your area? What businesses are struggling?

By simply taking the time to observe and ask questions, you can uncover potential business opportunities that others may have missed.

9.) Be flexible

Our last and final tip for generating a business idea is to just be flexible. Coming up with a business idea that you feel passionate about, has high demand, and has possibilities for future growth is no easy feat.

Sometimes, you just need to be open to exploring different options and trying out different ideas before you find the perfect fit. Don’t be afraid to take risks, try new things, and make mistakes along the way.

By staying flexible and never giving up, you can eventually come up with a business idea that will be successful.

two people working at a table in front of laptops generating a business idea

Next Steps in Generating a Business Idea

Now that you have lots of suggestions and ideas about how to generate a killer business idea, let’s walk through your next steps:

Brainstorm as many ideas as you can

Obviously, the first thing you want to do is come up with as many business ideas as you can. Don’t be afraid to go all out with this part.

You don’t want to stop at just 1 or 2 ideas. Aim for 10, 20, or even more if you want. When it comes to brainstorming, the really best ideas usually come after you’ve spent some time getting your creative juices flowing.

Pick your top 3

The next step is to pick your top 3 ideas. Which ones excite you the most? What ideas do you think have the most potential?

Research your idea

Now it’s time to sit down and do some research. You want to validate your business idea before you go investing a bunch of time and money into it.

By validate, I mean checking to make sure that this is a good business idea that actually has the potential to be successful.

Here are some questions to answer:

  • Is there a market for your idea?
  • How much competition is out there?
  • What are the potential risks and rewards associated with this business?
  • What are your startup costs going to be?
  • How much income could you potentially make?

Many people skip this step because they’re so excited about their business idea, but it’s a crucial one. You want to know ahead of time if this idea is worth pursuing.

Refine your idea

Now that you’ve done some research, you’ve probably picked the idea that’s most worth pursuing. And based on your research you can start refining your idea.

Start pinpointing who you’re going to serve, what product or service you’ll provide, and the best way to get it to your customer. All the research you did in the previous step will help make this process go more smoothly. (See, aren’t you glad you didn’t skip it? *wink*)

If, when you get to this point, none of your business ideas are looking that great, feel free to scrap them and go back to your list of ideas and pick a few more. If nothing on your list appeals to you, come up with some more ideas.

Create a business plan

Now you’re finally ready to come up with your business plan. A business plan is a document that outlines all the details of your business, from your mission and objectives to your marketing strategies.

Creating a business plan is key if you want investors to take you seriously. Plus, it can help you stay organized and on track as you work on launching your business.

In your business plan, you’ll want to include:

  • Your business name
  • Your mission and goals
  • A detailed description of your business
  • The industry/market you’re targeting
  • Who your target customer is
  • Your pricing
  • Marketing strategy
  • Financial projections
  • A budget for start-up costs

Once you have your plan put together, it’s time to move on to the next step: launching your business.

question marks

FAQs About Generating a Business Idea

Here are some frequently asked questions about how to generate business ideas:

Why do you generate business ideas?

Generating business ideas is an important step for anyone looking to start their own business. It allows you to brainstorm potential businesses and find the best one for you.

By generating ideas, you can make sure the business you eventually decide to pursue is one that has potential and won’t just end in failure.

Who should generate business ideas?

Anyone who is interested in starting their own business should generate business ideas. It’s a great way to explore potential opportunities and narrow down the best one for you.

What are some ways to find inspiration for a business idea?

There are lots of ways to find inspiration for a business idea. Some ideas include reading business news, researching customer needs and trends, attending networking events, and talking to people in your field.

You can also look into past successes and failures and analyze the competition to help develop business ideas.

What are some factors to consider when evaluating the potential of a business idea?

When evaluating the potential of a business idea, some key factors to consider include: market size and potential, competition level, start-up costs, potential risks and rewards, customer service strategies, and potential income.

It’s also important to consider your own strengths, weaknesses, and motivations to make sure you pick the right business for you.

How can I test the viability of a business idea?

Once you’ve identified a potential business idea, it’s important to test its viability. This can involve doing market research, talking to industry experts and potential customers, and coming up with a financial plan.

You can also create a prototype and test it with potential customers to gain valuable feedback.

How can I refine and improve my business idea?

Once you’ve researched your business idea, you can start refining it. You can start making tweaks or changes to help make it more appealing to customers or easier to implement.

You can adjust things like pricing, target market, what you’ll offer, or how you’ll get it to your customers. Also, you can look for ways to make your product or service stand out from the competition.

How can I determine if there is a market for my business idea?

Before launching your business, it’s important to determine if there is a market for your idea. This can involve doing market research and talking to potential customers to get their reactions and feedback.

You can also analyze the competition and look at industry trends to gauge demand. Finally, you can try pre-selling your business idea.

If people are interested in getting on a waitlist for your product/service then you know there’s a market for it.

How can I make my business idea unique and stand out in a crowded market?

To make sure your business idea stands out in a crowded market, you can focus on what makes it unique. This could involve emphasizing certain features or benefits your product/service has that others don’t.

You can also focus on customer service and creating a memorable brand experience. Finally, you can look for ways to differentiate your business through pricing, packaging, and other creative strategies.

What resources are available to help me develop and launch my business idea?

Head to our Start Your Business page! We have tons of resources to help you get your business off the ground.

How can I protect my business idea legally?

Before launching your business, you should make sure to protect your idea legally. This could involve getting a patent or trademark if necessary, as well as setting up an LLC or other business entity.

It’s a good idea to talk to a lawyer for advice and guidance on the best legal strategies for protecting your business idea. We have a whole page full of legal resources to help you protect your business.

 
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Conclusion

I hope these tips for generating a business idea have gotten you off to a great start. With the right approach, you can come up with an idea that is both profitable and fills you with excitement.

So don’t be afraid to get creative and start generating some great small business ideas today!

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